martes, 6 de septiembre de 2016

Best Practices For Beacon Deployments; Unwrap The Latest Stats On Gifting

Newsletter September 6, 2016
#RSP16
FEATURE
How To Gain ROI And CX Values From Beacon Strategies
Written by David DeZuzio, Managing Editor
Beacons can help retailers access information about in-store shopper activity and deliver a better customer experience by implementing a layer of e-Commerce-style analytics in physical stores.
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Harnessing Data To Drive Customer-Centric Retailing
INFOGRAPHIC
Unwrap The Latest Data On Gifting
They say that when it comes to gifts it's the thought that counts, but let's get real: we all want to know how much was actually spent.
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EXECUTIVE VIEWPOINTS
Predictive Analytics: Looking For The Next Big Thing
Consumer trends change quickly and often unexpectedly, and consumer-facing companies struggle to keep up and change strategies to take advantage of what's trending.
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Applying New Marketing Tools And Analytics To Engage Customers. Sept. 19 - 23
RESEARCH RECAP
86% Of Women More Likely To Make A First Purchase After Social Media Engagement
Social media is having a major impact on female shopping patterns: 82% of women consumers say the ability to glean insights and recommendations from social media channels has changed the way they gather opinions and information.
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2016 Store Ops Survey
SOLUTION SPOTLIGHT
Salesfloor Releases Storefront To Localize E-Commerce Shopping For Big Box Brands
Salesfloor, a technology platform designed to enable consumers to shop online with their local store associates, has unveiled its Storefront for Stores platform aimed at big box retailers.
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BLOG
#RSP16 Provides Tips To Translate Fleeting Attention Into Real Engagement
"Customer engagement" is in danger of becoming one of those overused buzzwords, one that effectively loses its meaning through overuse.
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Retail's Digital Summit, Sept. 26-28, 2016. Register Today!
Weekly Roundup
Touch Of Modern Pours Itself Into Wine Sales
Mad Science Enhances Brick-And-Mortar Visibility With Location-Based App
Exclusive Interview: Moleskine CEO Tackles Brand Transformation
How Leading Retailers Created Successful Social Media Marketing Strategies
Gen Z Remains Price Conscious And Seeks Experiential Retail
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