viernes, 15 de julio de 2016

Rebecca Minkoff Makes Images Shoppable. Learn How.

The Secret Behind Rebecca Minkoff's Photo-Driven Success
Rebecca Minkoff Uncover A Visual Way To Shop
Rebecca Minkoff fans are known for their dedication to the brand and are regularly sharing images via social media. To take advantage of this incoming content, the retailer engaged with Curalate's Fanreel to capture the best fan photos and display them across the Rebecca Minkoff site. The results speak for themselves as Fanreel helped Rebecca Minkoff:

  • Receive 10,000 user-generated images in the first three months;
  • Increase consumers' on-site time by an average of 11%; and
  • Boost average click-through rates to 20%.
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